Mrunal Manmay Dash

Elon Musk-led Twitter is bringing big changes in its verification system. Instead of one universal checkmark, now there are multicolored checkmarks to denote different types of verifications.

Earlier, every verified account had a blue tick, now there is a development in which some accounts have turned to gold.

Last month, Twitter CEO Elon Musk, took to the microblogging site to make the announcement. "Sorry for the delay, we're tentatively launching verified on Friday next week." he posted.

Elon had announced this in a tweet at the end of November, saying: “Gold check for companies, grey check for governments, blue for individuals (celebrities or not). Painful, but necessary.”

This could be very confusing for users to track. So here’s a handy guide to all checkmarks and badges on the social network.

Gold checkmark: Twitter started marking accounts with golden/yellow checks earlier this week to note that the account belongs to a company or an organization.

Grey checkmark: This newly introduced secondary checkmark has been introduced to certify certain profiles, such as accounts from government departments, political parties, media houses and brands. Twitter also says this applies to “some other public figures” without any specification.

Blue checkmark: It currently means two things. 1) An account with this checkmark is a legacy verified account (read: verified in the pre-Musk era). This was used to mark a notable account representing a politician, a celebrity or an activist. This was to prove that the said person is indeed who they are claiming to be. Musk has said that the legacy checkmark will go away in a few months. 2) An account with the blue check mark can also mean that the person has subscribed to it. The only way to know the difference between the two is to click on the blue checkmark.

The official checkmark seemingly serves the same purpose as the legacy verification system. But it can exist alongside a blue or a gold checkmark.

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