Soumya Prakash Pradhan

In the realm of emerging technologies and advancing times, the Indian government is making strides in the field of technology. Currently, efforts are on to explore the possibility of allowing live TV channels to be viewed on mobile phones even without an internet connection.

This innovation, known as D2M (direct-to-mobile), has the potential to let mobile users enjoy television programs on their devices, just like watching TV through a cable or satellite service.

According to a report from The Economic Times, discussions are underway between the government and various stakeholders, including telecom companies to decide on how to implement this technology.

Nevertheless, there could be opposition from telecommunications firms owing to worries about how D2M (Device-to-Machine) might impact their data earnings. This information originates from a report by ET, which relies on confidential sources within the industry.

A scheduled meeting is on the horizon for the approaching week, with an expected attendance of officials from the Department of Telecommunications (DoT), the Ministry of Information and Broadcasting (MIB), IIT Kanpur, and delegates from both the telecommunications and broadcast sectors.

Finance Influencer Neha Nagar suggests that this government initiative could save people between Rs 30,000 to Rs 40,000 if they are considering purchasing a TV. The government aims to eventually replace traditional television sets.

In today's era dominated by platforms like Netflix, it is uncertain how many individuals still prefer traditional TV channels. Nonetheless, there are individuals who enjoy watching live TV, and for them, this innovative technology could be a favourable choice, Neha Nagar further added.

The most noteworthy aspect is that mobile and smartphone users will be able to enjoy TV content without requiring data.

While this technology is still in its early development stages, it has garnered attention due to opposition from telecom companies, who fear a potential decline in their market and substantial financial losses, as per the report.

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