Soumya Prakash Pradhan

If you are a Gmail user, you might soon notice blue checkmarks next to certain senders’ names in your inbox.

That’s because Google has just announced that it will be displaying blue checkmarks to indicate verified senders' identities.

The purpose of this move is to assist users in distinguishing between legitimate senders and impersonators in their messages.

Blue Checkmarks:

Companies using Gmail's Brand Indicators for Message Identification (BIMI) feature, launched in 2021, will have a blue checkmark displayed next to their name.

To display a sender's logo as an avatar in emails using the BIMI feature, the sender must verify the logo and implement strong authentication measures.

Once a sender has adopted the BIMI feature, users will see a checkmark icon next to their name in the inbox.

By hovering over the blue checkmark beside a sender's name, you can view their verification details.

A brief description will appear stating that the sender has verified their ownership of the domain and logo featured in their profile image.

The introduction of blue checkmarks for verified senders is not a new concept in the digital world. 

Platforms such as YouTube, Pinterest, TikTok, and even LinkedIn have some form of verification badges.

However, blue checkmarks have recently made headlines due to the controversy surrounding Twitter’s legacy blue checkmarks.

Starting today, Gmail is introducing blue verified checkmarks on both Workspace and personal Google accounts, so you can expect to see them soon.

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