Billie Eilish's 'Blue Makeup Trend' goes viral on social media; here's how to master it

Many people nowadays spend their free time on smartphones, often using the social media platform Instagram to watch Reels.

In this section, users can find videos ranging from 15 seconds to 1 minute across various categories such as comedy, dance, vlogs, and more.

A recent viral trend on Instagram is the 'Blue makeup trend', inspired by Billie Eilish's latest song BLUE––her longest ever. 

Fashion and beauty influencers are creating visually pleasing videos where they transform their appearance with vibrant blue makeup and outfits.

In these viral videos, influencers start by showing their natural face and then transition dramatically by splashing water, revealing a flawless makeup look with bold blue eyes.

Here are a few of the best videos from this trend that you can watch:

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Meanwhile, earlier on Instagram, the 'Aśoka makeup trend' took over Reels, inspiring international beauty influencers to recreate Kareena Kapoor's iconic look from the 2001 film 'Aśoka'.