Growing your followers on Instagram can be a challenging task, especially if you are just starting or are trying to break into a competitive niche. However, there are several steps you can take to increase your visibility and attract more followers to your account.
Here is a step-by-step approach for growing your followers on Instagram as a newbie:
Identify your target audience: The first step in growing your followers is to identify who you want to attract to your account. Think about your goals, what you want to achieve with your Instagram account, and who your ideal followers would be. Consider factors such as age, location, interests, and values, and use this information to create a clear picture of your target audience.
Create a consistent aesthetic: One of the most important things you can do to attract followers is to create a consistent aesthetic for your account. Choose a colour scheme, font, and style that reflects your brand and makes your content visually appealing. Be consistent in the types of photos and graphics you post, and try to maintain a cohesive look and feel for your account.
Use relevant hashtags: Hashtags are a powerful tool for increasing your visibility on Instagram and attracting new followers. When you use relevant hashtags in your posts, your content is more likely to be discovered by users searching for those hashtags or related keywords. Choose a mix of popular and niche hashtags that are relevant to your content and target audience.
Engage with your audience: Building a relationship with your followers is essential for growing your account. Take the time to like and comment on other users' posts, and respond to comments and direct messages on your account. Showing that you care about your audience and are willing to engage with them can help build loyalty and attract more followers.
Collaborate with other users: Collaborating with other users, especially those who have a similar target audience, can be a great way to expose your content to a new audience. Consider partnering with other users for giveaways, cross-promotions, or simply featuring each other in your posts.
Utilise Instagram Stories: Instagram Stories can be a powerful tool for growing your followers, as they allow you to share more personal and behind-the-scenes content that may not fit in your regular feed. Use Instagram Stories to share glimpses of your daily life, promote your products or services, or just connect with your audience in a more casual way.
Use Instagram analytics: Instagram provides an analytics tool called Instagram Insights that can help you understand more about your audience and how your content is performing. Use this tool to track your followers, engagement, and reach, and use this information to inform your strategy and improve your content.
Be patient: Growing your followers on Instagram takes time and effort, and it's important to be patient and consistent in your efforts. Don't get discouraged if you don't see immediate results, and keep working on creating high-quality content and engaging with your audience.
By following these steps, you can increase your visibility on Instagram and attract more followers to your account. Remember that growing your followers is a long-term process, and it's important to be consistent, patient, and focused on your goals.