Prime Minister Narendra Modi launched an e-commerce app to empower cooperatives in India.
Developed with Google Cloud and NCUI, the app helps cooperatives expand and sell products across regions, revolutionising the movement.
Cooperative Efficiency
The new e-commerce app for Indian cooperatives is a significant milestone.
Developed in collaboration with Google Cloud, it provides a robust platform to address cooperative challenges.
By eliminating intermediaries, the cooperatives can sell products directly to customers nationwide, benefiting from increased control and reach.
The e-commerce app goes beyond transactions, offering training and capacity-building support to cooperatives.
It provides resources for packaging, branding, and government schemes. This support enhances competitiveness and market presence.
Additionally, the app boosts visibility and growth by showcasing cooperatives' products and services to a wider customer base.
“I am certain that our collaboration with Google Cloud will be instrumental in driving our digital transformation as we aim to empower Cooperatives. The launch of the E-commerce application, powered by robust and scalable technology, will grant Cooperatives and their members eseamless access to a wide range of buyers across the country. With this significant advancement, Cooperatives can effortlessly buy and sell their products, revolutionising their economic prospects," said Dr. Sudhir Mahajan, the chief executive of NCUI.