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Following the rollout of link stickers, Facebook-owned Instagram is introducing a new sticker called "Add Yours".
According to Engadget, the company describes it as a way to create public threads in Stories. It also notes that it is the first time Instagram has added a way for people to publicly participate in the format.
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The tool could help Instagram boost engagement at a time when it's reportedly losing users, especially younger ones, to competing platforms like TikTok.
Since 2018, Instagram has spent millions advertising to teens in an effort to attract them to the platform.
This week, it also launched three new stickers to encourage its users to connect with their friends and family for Diwali.
Whenever the people will post stories using the stickers, these will also be visible to their followers in a Diwali special multi-author story.
These stickers are a part of Instagram's global campaign for Diwali called #ShareYourLight. They have been created in collaboration with a Bengaluru-based illustrator, muralist and pattern designer, Neethi.