Budget Phones For Grab!
The pandemic has virtually changed the rules of lifestyle, with online emerging as the 'lifeline' and internet the 'oxygen' for the people across the State. Smartphones have overnight become an 'essential' commodity in rural Odisha, thanks to the rush for attending online classes. The demand for smartphones set ringing in the rural pockets of the State.
"With the schools locked and tutions banned, on-line classes are the only learning mode for the students in our village. In order to access the virtual classroom, smartphones are the point of access. But to lay hand on one such device, we have to spend a fortune. The smart gadgets on offer in the market that suits the need carry a price tag of around 14k plus," rued Samarth Sahu, a villager from Hinjlicut (Ganjam).
Studies concur with the ground realities in the State. As per the CMR survey, smartphones in the range of 10k are in high demand in tier-II cities, especially in states like Bihar, Odisha and Chhattisgarh.
"In states like Odisha, the consumers want to bet their money on a smart device that has a good battery life and deliver a brilliant camera. Besides, they are also price and brand conscious. Consumers here like to invest their hard-earned money on an affordable device with a durable character," the study pointed out.
Given the backdrop, many big brands in the smartphone segment have unveiled 'budget' blockbusters. Take a look at the curtain-raiser and book your ticket.
SAMSUNG: As per the CMR study, the South-Korean handset major is the most preferred smartphone brand for one in every three mobile phone users in tier-II cities in the country, with a very high loyalty (47%) among its existing and potential users.
The premium smartphone maker, popular with its A, F and M-series, took the price bar by its horns when the global smartphone leader (with a market share of 22%) introduced this April in India the best in the class budget model - the F12 - with premium features. The loaded features make it stand out in the crowd (among the present 10k smartphones)
F-12: Priced tantalisingly at Rs 10,999, the model from the Korean tech giant, carries onboard many premium features
F 22: Launched on July 6. The price tag looks attractive at Rs 12,499.
NOKIA: The Finnish Tech giant has also launched a budget range mobile this month. The price tag is Rs 12,990. But on pre-order offers discount under code FLAT500 or Rs 2099 with code MusicG20.
The features at Rs 12,999 looks quite overpriced when compared with F12 and other brands like Redemi and Samsung
More new launches by Xiaomi Redimi, Oneplus, Realme, Vivo and Huawei on card. But as per the hints dropped by the company websites, the prices may hover between Rs 15-30k.