Directed by Kunal Deshmukh, the film is a sequel to the 2008-hit film `Jannat`. The second instalment is up for release May 4. Even `Jannat` was released during the IPL season in 2008. "Last time, even `Jannat` was released during IPL and there was so much buzz about the tournament at that time. There was a match of Kolkata Knight Riders and we had gone to Kolkata to promote our film," Emraan told reporters at the music launch of `Jannat 2` lon Tuesday evening.
"That time, all the theatres were almost full... we had almost got 100 per cent opening for `Jannat`. We are hoping it continues for `Jannat 2` as well. We are not scared of IPL... but IPL should be scared of us," he said.
Echoing similar sentiments, producer Mukesh Bhatt said, "When IPL came for the first time, we were not afraid to release our film, then why should we be afraid this time? We are sure that our film will captivate audience. Like Emraan said, IPL must be scared of us and not we. We will storm the theatres whatever be the match, `Jannat 2` will be a match-wining team."
`Jannat` was based on betting in cricket, the sequel is about the illegal trading in arms and ammunition. Emraan plays the role of an arms dealer called Sonu Dili KKC. "This is the most entertaining character I have played till date. In 2008, I played Arjun Dixit in `Jannat` and that was by far my favourite character. The character is funnier, more entertaining and has got grey shades, but he is extremely endearing," Emraan said. Model Esha Gupta makes her debut in Bollywood with this film opposite Emraan.