Bride and groom 'beat' each other during this wedding ritual, watch

Indian weddings are the embodiment of glamour. The bright colours, the longstanding traditions, and a sprinkling of good-humoured fun rituals make a feast for all of the senses. 

There are many unique rituals in every region, and are native to the area with their own significance and meaning. However, one thing is common in these rituals is the idea of spreading love and happiness. 

While some customs may throw you off, others may leave you gobsmacked or even seem a little offensive.

One such ritual’s video is currently going viral on social media in which you can see a bride and a groom ‘beating’ each other with neem twigs. 

 

 

 

 

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A post shared by ||•__couple__official__•|| (@couple_official_page)

In the video, the bride and the groom can be seen going round and round while beating each other with the twigs. They are quite playful in the ritual and can be seen fully enjoying the ceremony. 

The newlywed couple seems quite competitive and can be seen hitting each other strongly even if they are supposed to hit each other gently. 

Notably, the ritual is called 'Neem Chadi Rasam' which is a part of the Rajputi Wedding ceremony. The ritual is a called Santi game. The ceremony is usually done on the second day after the wedding in which the bride and the groom do this ritual with each other and their family members.

The video was shared by an Instagram page called couple_official_page. The video since being shared on Instagram garnered over 5.8 lakh views, 2K like, and many comments.