The Biju Janata Dal (BJD)-led Odisha government spent Rs 19.40 crore on advertisements. Information and Public Relations Minister Pradeep Amat informed this in the Odisha Legislative Assembly on Tuesday.
In a written reply to a question asked by Bharatiya Janata Parrty (BJP) leader Mukesh Mahaling in the ongoing budget session of the Assembly, Minister Amat said while a budget allocation of Rs 74.80 cr has been made for publicity and advertisement for the year 2023-24, an amount of Rs 19.40 crore has already been spent in nine months.
Giving a breakup of the expenditure of the money spent on publicity and advertisement, the Minister said Rs 17.43 crore was spent on print media advertisements, Rs 31, 00,000 on electronic media advertisements, and Rs 1.93 crore was spent on advertisements through hoardings and outdoor branding.
These apart, different departments are also spending on different projects like the Srimandir Heritage Corridor Project, the Nabin Odisha programme, and the World Odia Language Conference.
The Information and Public Relations Department has spent around Rs 83 crore on publicity and advertisements in the last five years.