Tarang receives YouTube Diamond play button for crossing 1 Cr subscribers

A moment of pride for Odisha’s entertainment industry! Tarang Network has been awarded the prestigious YouTube Diamond Play Button, a recognition given to channels that surpass 1 Crore subscribers.

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Credit goes to the content creators

This milestone was a testament to the unwavering support of our viewers and the relentless efforts of the content creators in Tarang.

From captivating serials and engaging reality shows to blockbuster movies and exclusive digital content, the Tarang channel has consistently delivered entertainment that resonates with audiences across the globe.

“This achievement reinforces our commitment to quality storytelling and innovation in the digital space,” said Tarang in a press note.

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Tarang also extended a big ‘Thank You’ to their incredible audience for making this possible and assured of many more milestones ahead!

Cultural impact of Tarang Network

As the first private Odia GEC, Tarang TV elevated regional content production standards. It currently employs 1,200+ local technicians and artistes, contributing around Rs 320 crore annually to Odisha's creative economy. The channel preserves cultural heritage through period dramas while addressing contemporary social issues in urban-focused series.

Digital expansion of Tarang

Tarang TV's YouTube channel (@tarangtvodisha) with 1 crore subscribers serves as a digital extension, generating 4.5 million monthly views as of 2025. 

Establishment and growth

Launched in 2008 under Odisha Television Network, Tarang TV has evolved into Odisha's leading 24x7 Odia entertainment channel. Headquartered in Bhubaneswar, it pioneered digital encryption technology for television broadcasting in the region, ensuring wider accessibility across urban and rural Odisha.