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The BJP launched a "special micro-donation campaign" on the birth anniversary of former prime minister Atal Bihari Vajpayee on Saturday, seeking to raise funds through small contributions from its members and others.
Donors can choose from the contribution options of Rs 5, Rs 50, Rs 100, Rs 500 or Rs 1,000.
Several BJP leaders, including Prime Minister Narendra Modi, made donations and urged others to contribute.
"I have donated Rs 1,000 towards the party fund of the Bharatiya Janata Party. Our ideal of always putting Nation First and the culture of lifelong selfless service by our cadre will be further strengthened by your micro-donation. Help make BJP strong. Help make India strong," Modi tweeted.
I have donated Rs. 1,000 towards the party fund of the Bharatiya Janata Party.
— Narendra Modi (@narendramodi) December 25, 2021
Our ideal of always putting Nation First and the culture of lifelong selfless service by our cadre will be further strengthened by your micro donation.
Help make BJP strong. Help make India strong. pic.twitter.com/ENdytJYEj5
Union Home Minister Amit Shah also donated Rs 1000.
भाजपा को दिया गया कोई भी डोनेशन एक मजबूत नए भारत की दिशा में एक अहम योगदान है।
— Amit Shah (@AmitShah) December 25, 2021
आप NaMo App के 'डोनेशन मॉड्यूल’ के माध्यम से पार्टी को अपना डोनेशन दे सकते हैं।
मैं @BJP4India के सभी शुभचिन्तकों और कार्यकर्ताओं से दान करने और दूसरों को इसके लिए प्रेरित करने की अपील करता हूं। pic.twitter.com/ZlTwUit4mw
Party's national Vice President Baijayant Jay Panda also donated Rs 1000 and urged everyone to contribute their share.
"Sabka Saath, Sabka Vikas, Sabka Vishwas, Sabka Prayas"
— Baijayant Jay Panda (@PandaJay) December 25, 2021
I’ve contributed & humbly urge friends to contribute to the world's largest political party @BJP4India which believes in "Nation First, Party Second, & Self Last." Please click the link below🙏https://t.co/lsM0BsfNaY pic.twitter.com/Pmf9ThBt6E
BJP president J P Nadda said, "Our Karyakartas will connect with millions of people through this micro-donation campaign. 'Donation' module in the NaMo App will be the medium through which we will collect these donations. I seek the blessings of people to strengthen the world's largest nationalist movement."
The campaign will continue till February 11, the death anniversary of the party's ideologue Deen Dayal Upadhyay.