Recommended Stories
The Karan Johar-directed movie was released in South Korea`s eight cities at 12 theatres on March 24, and on April 7, release will be widened to 200 theatres, Fox Star sources said.
Film has been released in Seoul, Incheon, Suwon, Daejoen, Sungnam, Gwangju, Daegu and Busan.
Sources said the film was being aggressively promoted, with a spend of USD one million.
This is the highest marketing spend for an Indian film, sources claimed.