Authors craft compelling stories and create memorable characters and engaging plots with their talent. While quality writing resonates with a large audience, it is an effective marketing strategy that helps to reach out to the readers. Of course, there are several factors that help an author to achieve significant commercial success, which is measured by the number of copies sold. The best reward for any author is to become a bestselling author. But, it is certainly not possible for an author to become a bestselling author by just selling two copies. Though sounds surprising, as per a recent report, a British author became the 'bestselling author' with just two books sold. However, there's a twist!
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As per reports, British author Vicky Ball is the one who has made it to the list of Amazon bestsellers. Reportedly, Ball became an unlikely bestseller after a post on X (formerly Twitter) about selling two books at a local event. She also shared a picture of herself showcasing her two novels- Powerless and Abandoned- at an authors' event in Chelmsford, Essex. Her caption for the post read, "All set up for my book event." (sic). Later, reposting the same, she wrote, "Sold two books." (sic)
Two days later, she woke up to find her post about selling two books went viral. Further, she shared that she hopes of selling some more copies.
Soon her post became viral with over 24 million views. Two days after the social media post, her thriller with 'lots of twists' about a missing girl return became the No. 3 in Amazon's 'Teen and Young Adult Fiction on Sexual Abuse' category.
Later, during an interview with BBC, Bell expressing her excitement said, "I was completely surprised really, and it was all a bit overwhelming — I was just amazed and couldn’t believe it."
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Soon, the comments section got flooded with users sharing pictures of their purchases. Moreover, users ordered multiple copies to support the author who thanked all of them.
Ball said, "You guys are amazing. My book Powerless is now at No.1 on an Amazon chart. Thank you for all your support. You've made me so happy."
Well, her post on X proved to be an effective marketing strategy.