Bhubaneswar: Odisha Television Network Limited not only stands as the undisputed leader in Odisha but has made a mark at the national level too. Popular as OTV among the 45 million people of the State, it has now entered the top-15 networks in India, according to BARC's network-level performance for the month of July 2020.
The achievement becomes even more significant as OTV is the first and only Odia language network to enter the list of Top-15 networks.
As per latest data of the Broadcast Audience Research Council (BARC) for the Weeks 22-30, 2020, OTV's weekly impression in on an uptrend. It has also garnered a share of 1 per cent consistently over the past few weeks.
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Reacting to the accomplishment, OTV MD Jagi Mangat Panda said, "Odisha Television Network Limited is the first and the only Odia TV network to enter the list of top 15 networks in the country, along with other networks which have an all India presence. Once again Thank you Odisha."
Known for its unbiased reporting and high standards of journalism, it has carved a niche for itself in the media world. It has pioneered the mass media in Odisha, eventually becoming the most followed and trusted media brand in all of State.
The journey started in 1997 from being a cable TV channel and now it's ruling at the top in Odisha not just in satellite channel but also on the digital platforms for the quality of journalism.
The channel is committed to creating and providing the best original regional-language content for the community it serves. The network strives for excellence in everything it produces for television, radio and its digital platforms. This apart, it aims to further enhance its audience reach with a varied bouquet of broadcast and digital offerings.