Tag: Political Ad

New Delhi: Facing intense scrutiny over the misuse of its platform globally during elections, Facebook has announced fresh steps to increase ad transparency and defend against foreign interference ahead of the 2019 Lok Sabha polls in India. Now anyone who wants to run an ad in India related to politics will need to first confirm […]

London: Facebook has finally rolled out in Britain a political ad transparency feature that requires advertisers to prove that they live in the country and also disclose who paid for the advertisement. “Today, we’ll begin enforcing the authorisation process for political advertisers in the UK,” Rob Leathern, Director of Product Management at Facebook said in […]

New Delhi: Aiming to bring more transparency to ads related to politics in India ahead of the general elections, Facebook on Thursday launched a tool that will allow its users to know the people behind a particular political ad on the platform and how much they spent for it. Starting on Thursday, users will be […]

New Delhi: With the first phase of Lok Sabha polls just days away, Facebook on Monday said it is removing or blocking about one million abusive accounts a day with the use of Artificial Intelligence (AI) and Machine Learning (ML) tools. “We are absolutely committed to maintaining the integrity of the elections in India and […]

New Delhi: Led by the Bharatiya Janata Party, political parties in India spent a total of Rs 27.73 crore on Facebook for posting political ads on the platform as the seven-phase general election ended on May 19. From February 19 to May 19, political parties posted 124,094 ads on Facebook to reach out to their […]