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Bhubaneswar: Odisha’s first music channel, Tarang Music, a part of Odisha Television Network group, roped in singing sensation Rituraj Mohanty as its brand ambassador.
Tarang Music, since its launch, has been airing a string of musical shows including reality shows and comedy shows catering to a wide array of target audience.
Rituraj, who is now a household name across the country after winning a singing realty show, India’s Raw Star, has been hugely popular in the State.