Road accident ‘awareness clock’ to come up at AG Square in Bhubaneswar

In a move aimed at raising public awareness on rising road accidents and promoting responsible behaviour among commuters, the Odisha government has decided to install an ‘Odisha Road Accidents Clock’ at the busy AG Square in Bhubaneswar.

The Commerce and Transport Department has issued a formal directive to the Bhubaneswar Smart City Ltd. (BSCL) to take necessary steps for the installation. 

The instructions were conveyed through a letter from Joint Director Tapan Kumar Mishra addressed to the BSCL General Manager.

Govt Pushes for Behavioural Change on Roads

According to the department, the digital accident clock will function as a real-time display board showing accident and fatality data from across the state. The objective is to alert commuters about the seriousness of road accidents and encourage safer, more responsible road behaviour.

Officials said the initiative aims to create a visual impact that will influence public mindset and prompt positive behavioural changes among daily road users.

Tech Proposal Submitted

The government has also received a techno-commercial proposal from Addsoft Technologies Ltd. for the outdoor video wall that will serve as the accident clock.

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The BSCL has been instructed to coordinate with the Transport Commissioner, Odisha, for technical execution and funding support wherever required.